LPB Graphics develops, implements and manages Google AdWords, enabling clients to maximize results while saving time and money. Proper setup and management of these complex, confusing and time consuming programs will likely make the difference between your succes of failure. Our full-service solution enables you to focus on your core business while we attain the best possible results from your pay per click advertising campaigns.
Your business, website and specific goals will be thoroughly analyzed in order to produce a successful, individualized and cost effective online marketing campaign. Our experienced team possesses valuable knowledge from years of account management, enabling you to instantly benefit from proven strategies that work. Furthermore, staying on top of Google's constantly evolving platforms, competitors' ever-changing bids, and your advertising budget requires ongoing attention. Our specialized team will track the effectiveness of your ad campaigns and make necessary adjustments to maximize your return on investment.
As your partner, we take care of everything for you and pride ourselves on providing the best service available. We do not require any long term contracts, and therefore earn your business month to month.
Before the Google account is activated, we will provide our customer a list of their keywords with the minimum cost to run each keyword/phrase as well as the position of the keyword at that cost. From this we will ask the customer to provide us with a monthly budget to use with each of the search accounts.
The accounts will be setup so that they run themselves automatically every month. However, it must be noted that paid placement rankings change constantly. For this reason, LPB offers a montly maintenance package. With the maintenance package, we will edit your campaign settings to make sure the ads are appropriately setup for top rankings yielding maximum performance every month.
Here's how Google's Pay-Per-Click program (Ad-Sense) works:
1. Ad Creation
We sit down with you and create ads as well as choose relevant keywords
(words or phrases related to your business).
2. We Post Your Ad on Google
When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you.
3. Your Ad Attracts Customers
People can then click on the Google ad which transports them to your website where people can make a purchase or learn more about you. It's that easy!
Pay-Per-Click Program Pricing:
Pricing for the Pay-Per-Click Program is determined by your budget. Your monthly Google Ad-Sense can be as low as five dollars and as high as one hundred thousand dollars.
There is a one-time setup fee of $399.00, which includes:
- Selection of search terms targeted to products, territory, etc.
- Creation of customized ad copy
- Setting of bid amounts and caps as per your specifications
- Review of program after 30 days
- A "How-To Guide" as well as telephone walk-through of online account administration
In order for the Pay-Per-Click plans to continue to produce significant leads and clicks, maintenance to your Google AdWords account is strongly recommended. LPB can offer this service.
The Maintenance Plan is $49.99 a month and includes:
- Unlimited additions, deletions, and updates to adcampaigns per request
- Statistical reporting emailed out to you every month. The report will show your average actual cost-per-click (CPC), the number of times your ads were shown (impressions), how many times users clicked on your ads (clicks), and your ad and keyword click through rates (CTR).
- Daily monitoring of budget and click-throughs
This additional service requires a credit card on file for automated bill payment. Advance payment can be done through other approved payment methods.